Jaw™ was established in 2017 as a boutique design shop based in New York City, making custom dyed, cut and sew, mini collections, and one-off pieces for fashion and sports lovers alike.
Inspired by 90s P.E. and high school tennis shorts, Jaw™ focused on using fashion and sportswear as a way to give back. For Jaw™ this meant creating collections that donated to charitable causes, raising awareness around New York's Historic Garment District, and supporting Asian American Pacific Islander communities and family-owned manufacturers in NYC and the US.
Jaw™ has consistently been recognized by press both for its designs and donations. The brand has been sold internationally with respectable partners and retailers in Asia, EMEA, and the Americas.
Like pizza paired with champagne; the east coast meeting the west coast.
Why have one, when you can have both?